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The victorious team members hold up the spoils of their win in the McGill Management International Case Competition in Canada. From left are Nattapon Lertpraival, Chatree Wangpanitkul, team leader Phornthep Thakral and Visaruth Taveeruchana.
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Crushing the competition
Daily Xpress
Published on May 15, 2008
A Thammasat University business team triumphs in Montreal
A student team from Thammasat University recently triumphed over outfits from 11 top-notch international business schools to win the eighth annual McGill Management International Case Competition in Montreal, Canada. Team members were Nattapon Lertpraival, Visaruth Taveeruchana, Chatree Wangpanitkul and Phornthep Thakral. Their rivals came from the University of Washington at Seattle, McGill University, Copenhagen Business School, the University of Adelaide and the National University of Singapore, as well as other world-class business schools. In the competition, the business administration students from Thailand faced the tremendous challenge of cracking the case of "A Model of Clean Energy Entrepreneurship in Africa: E+Co's Path to Scale". They had only 48 hours to read and analyse the hitherto unseen case, prepare a presentation to define and solve its key problems, formulate a plan and present a multidisciplinary case to a judging panel composed of top executives from a variety of companies. After a gruelling two days, the Thai team was unanimously judged the winner. The team from the National University of Singapore came second and McGill University, third. About the contest The McGill Management International Case Competition is an invitation-only undergraduate business case competition hosted by the Desautels Faculty of Management at McGill University and held annually in Montreal, Canada. Teams are asked to review a subject company's business history as well as its current situation from marketing, management, strategy and financial perspectives. The case will normally be 30 to 50 pages in length and will include the company's financial history, industry data and other relevant information. Participants are not allowed to be assisted by their advisers, nor can they make contact with anyone during the time they are working on the case.
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